To deliver unforgettable experience
with the best car in the world.
British sports car brand McLaren, which is continuing its colorful racing activities, held a special event for its customers. Named ‘McLaren Fan Welcome Open House Week’, this event was organized to indirectly experience Formula 1 and racing activities, as well as the brand’s heritage.
This event, which starts on February 27 at McLaren Seoul's showroom (Daechi-dong) and runs until March 3, offers a variety of experiential events and conveys the past, present and future of McLaren in various ways.
To this end, McLaren Seoul exhibited a GT model that embodies powerful driving performance and comfortable leisure in the exhibition hall. The GT of the actual total generation adds various colors and unique productions to attract the attention of customers who visit the showroom.
In particular, a unique collaborative vehicle in collaboration with Kim Ri-eul, a hanbok designer, is exhibited to add specialness. Above the body of the GT, the ink-and-wash painting drawn on a white background draws attention. Pine trees, cranes, and mountains emphasize that they are more special.